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From Guesswork to Clarity

YohDev brought precision analytics and a new plugin framework to Striker’s site—turning vague assumptions into real engagement data and usable business tools.

DATA-DRIVEN DECISIONS

Analytics, Engagement Tracking, and Smarter Deployments

Striker Co. wanted clarity on how users were interacting with their website—but their offshore dev team struggled to deliver results. With limited insights and a clunky update process, Striker couldn’t make confident, data-backed decisions.

YohDev stepped in to implement custom Google Analytics tracking, visualize key metrics, and establish a reliable deployment cadence for site updates. What started as a one-off analytics project has evolved into a long-term partnership focused on stability and growth.

"YohDev gave us what our last dev team couldn’t—insight and reliability. We finally know how our users are behaving, and we have tools that make our sales team faster and more effective."

— Marketing Lead, Striker Co.

Partnership Timeline

Apr 2025

Analytics Transformation

Delivered custom scroll depth tracking, form submissions, and click events for critical CTA buttons. Created a dedicated reporting dashboard tailored to Striker’s goals.

Jun 2025

Ongoing Web Ops

Kicked off website management with agile sprints, plugin development, and safe deployment processes.

Jul–Present

Plugin Development and Site Maturity

Built a QR Code Contact Card plugin to simplify how sales reps connect with leads at events and trade shows.

Key Initiatives & Outcomes

Advanced Analytics

Custom event tracking, scroll-depth analysis, and click mapping brought visibility to how users engage with the site.

WordPress Development

Improved theme structure, plugin organization, and deployment pipeline for sustainable iteration.

Custom Plugin Development

Developed a QR code generator that links users to vCards for easy sales team access.

Agile Delivery

Introduced weekly update cadence, retro cycles, and ticket management for a more responsive web roadmap.

Clarity Through Analytics

Striker needed better insights into how users scrolled, clicked, and engaged with key CTAs across their marketing site. YohDev implemented custom event tracking using Google Analytics and built a reporting dashboard that focused only on the events that mattered.

This new layer of visibility helped the marketing team make smarter content decisions and track campaign performance with confidence.

5+ Events

Tracked with full context

From Friction to Feature Velocity

Before YohDev, site updates were inconsistent and error-prone. Striker’s team had no clear process for content changes or plugin enhancements.

Now, YohDev manages deployments, QA, and new feature rollouts—including a QR code plugin that helps reps share contact info at events.

100%

Safe deployment success rate

The YohDev Difference

Insightful

We focus on actionable data—not vanity metrics—so teams can make smarter decisions.

Process-Driven

We brought clarity to deployments and plugin development, reducing risk and boosting confidence.

Adaptable

Whether it’s analytics or plugins, we adjust quickly to new priorities while delivering clean code.

Empowering

Our dashboard and tooling improvements helped Striker take back control from a previously unreliable offshore team.

Want to track what matters—and deploy with confidence?

YohDev helps teams move from guessing to growing.