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Website Transformation and Digital Growth

A complete re-design and SEO overhaul that turned MegaChem’s outdated site into a powerful sales tool and positioned them for private equity acquisition.

BUILDING A FOUNDATION FOR GROWTH

From Invisible Online to a High-Performing Digital Brand

MegaChem Inc., a distributor of plastic, glass, and metal containers, reached out to YohDev when they realized their website was outdated, invisible on Google, and impossible to manage internally.

YohDev partnered directly with the CEO and Head of Sales to create more than a brochure site — a true selling tool that represented the company’s success and future growth. With a modern, SEO-optimized website and analytics in place, MegaChem became a company that private equity firms could instantly recognize for its digital readiness.

"YohDev knows what they’re doing and always puts the client at the center of focus. The new website gave us confidence in front of investors and helped our team sell more effectively."

— Richard Lewis, CEO, MegaChem Inc.

Partnership Timeline

Sept 2023

Partnership Begins

Kicked off with a full website redesign and build, establishing the foundation for long-term collaboration.

Jan 2024

Website Launch & Marketing Enablement

Launched the new MegaChem website with SEO best practices, Google Analytics tracking, and improved content structure.

Nov 2024

Blue Frog Outfitters MVP

Developed a sub-brand site to support MegaChem’s growing custom product line, ‘Blue Frog Outfitters.’

2025–Beyond

Private Equity Growth Phase

MegaChem was acquired by private equity and continues to expand — with YohDev as a trusted tech partner supporting scalable digital growth.

Key Initiatives & Outcomes

Website Redesign & Development

Delivered a modern WordPress website that’s easy to manage and reflects MegaChem’s professional reputation.

SEO Optimization

Implemented SEO best practices that transformed MegaChem from being nearly invisible to ranking across key search terms.

Analytics & Insights

Enabled Google Analytics tracking to help leadership understand what’s working and identify new growth opportunities.

Ongoing Partnership & Support

Provided maintenance, PE audit support, and continuous optimization to keep digital performance strong.

From Invisible to Discoverable

Before YohDev, MegaChem’s website couldn’t be found online — it lacked SEO structure, metadata, and mobile optimization.

Through a complete redesign built on SEO best practices, YohDev increased MegaChem’s visibility dramatically, boosting both active and new users by over 80%.

+86%

Increase in Active Users

A Website that Sells, Not Just Shows

The old site wasn’t helping sales reps — it was confusing and outdated. YohDev collaborated closely with the Head of Sales to craft a UX that clearly showcases products and drives leads.

The result: the sales team now uses the website as a tool in the sales process, helping close deals faster and more confidently.

+111%

Increase in Organic Search Sessions

The YohDev Difference

Collaborative

Worked hand-in-hand with leadership to ensure every digital decision supported business growth.

Strategic

Focused on creating measurable value and aligning technology with long-term goals.

Dependable

Provided continuous support through audits, updates, and new initiatives.

Impact-Driven

Every project decision was made with ROI and business performance in mind.

Transform Your Website into a Growth Engine

Let’s turn your online presence into a selling tool.